Branding
Brand Strategy & Positioning
Branding is the process of creating and maintaining a unified identity and message that is associated with a company, product, or service. It is a way of communicating the values, mission, and vision of an organization to its customers, employees, and stakeholders. Branding helps to create a connection between the company and its customers, and it also helps to differentiate a company from its competitors. Wise Roots LLC Marketing Agency can help you create a unique and effective brand identity that will help you stand out from the competition and create a lasting impression.
Analyzing the current market and competitive landscape: Typically, this step requires research into the current market conditions, the competitive landscape, and any existing customer data. This can be done through market research, interviews, surveys, and other methods
Defining the brand’s mission, vision, and values: This step involves clearly articulating the company’s mission, vision, and values. This will help shape the company’s brand strategy and positioning.
Developing a unique Brand Positioning Statement: This step involves creating a unique Brand Positioning Statement, which summarizes the company’s unique value proposition and competitive advantage.
Crafting a Brand Story: This step involves crafting a compelling Brand Story that resonates with the target audience and conveys the company’s core values and mission.
Designing a Brand Identity System: This step involves creating all of the visual elements that will be used to represent the brand, including logos, colors, fonts, and other design elements.
Developing a Brand Messaging Platform: This step involves creating a Brand Messaging Platform that will be used to communicate with the target audience.
Creating a Brand Activation Plan: This step involves developing an integrated marketing plan to bring the brand and its messaging to life.
Evaluating and Refining the Brand Strategy & Positioning: This step involves regularly monitoring and evaluating the brand’s performance and making adjustments as needed.
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The price depends on the scope of the project and the amount of work required. This just depending on the size and complexity. We do have packages that are available starting at $4999.
Logo Design
Wise Roots LLC Marketing Agency provides a wide range of logo design services to help create a unique and powerful visual identity for your company. Our team of experienced graphic designers use the latest technology to create logos tailored to the specific needs of your business. We specialize in creating logos that are memorable, recognizable, and flexible. From concept to completion, we ensure that the logo design process is stress-free and results in a logo that accurately reflects your brand values.
Consultation - The first step in creating a logo for a business is to conduct a consultation with the client. During this consultation, we work to understand your needs and objectives, while also discussing your branding, values, and mission. This is a great time to discuss any design elements or ideas you have in mind.
Research & Discovery - During this step, we research your industry, competitors, and target audience. This research will serve as a basis for the design process and will help the company create an effective logo that stands out from the competition.
Logo Design - Once the research and discovery phase are complete, the marketing company will begin the process of designing the logo. This process typically involves creating multiple concepts and refining them until the client is satisfied with the final result.
Refinement - During this step, the marketing company will refine and adjust the logo as requested by the client. The company may also provide additional design elements, such as color palette and typography.
Finalization & Delivery - Once the logo design is finalized, the marketing company will deliver the final logo files to the client in the appropriate formats.
Print & Digital Collateral
Our comprehensive services are designed to create effective, impactful marketing materials for businesses. Our team will work with you to design and produce high-quality print and digital collateral that will engage your target audience and drive results. Our solutions include: logo design, business cards, flyers, brochures, postcards, newsletters, website assets, email campaigns, advertisements, and more. We take the time to understand your specific needs and tailor our solutions to help you reach your goals.
Audit: Conduct a comprehensive audit of the client’s current collateral, marketing initiatives, audience, and goals.
Research: Research the client’s competitors, industry trends, and target market.
Ideation: Brainstorm creative concepts and develop a strategy for the project.
Design: Create print and digital assets based on the approved strategy.
Production: Prepare assets for printing, if necessary; and prepare digital assets for launch.
Testing: Test the print and digital assets for quality and accuracy.
Launch: Launch the print and digital assets.
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Pricing: The pricing structure for us to create print & digital collateral for your business will depend on the scope of the project. We would love to provide you a no obligation, free consultation.